Updated with information from Casio:
Casio has just released additional information on Girls’ Generation’s endorsement of Casio’s “Baby G” line of watches for young women. The members of Girls’ Generation were chosen their embodiment of the tough, cute, and cool concept of “Baby G”, a brand of watches which are meant to be shock-resistant. Girls’ Generation will advertise for the “Baby G” brand in South Korea, China, Hong Kong, Macao, Taiwan, Vietnam, Thailand, Indonesia, the Philippines, Malaysia, Singapore, and Australia.
Previous article from 7/9/12:
Electronics maker Casio has appointed Korea’s female idol group, Girls’ Generation, as the image character for the wrist watch, “Baby G”, in the Asia market for a limited time. There are also plans to sell a limited Girls’ Generation model before the year ends. By appointing Asia’s top idol group, the aim is to boost up the value of the brand.
Girls’ Generation will be the image character in eleven Asian countries, including China, Korea, Indonesia, and many others. However, this excludes Japan. The plan is to have a 50% increase in sales for 2013 compared with 2011.
The promotion plans to advertise on the website, store fronts, newspapers, and magazines. The length of contract is planned for one year, starting in mid July.
Source: SankeiBiz, Casio International
Translated by: arghninja@soshified
Edited by: MoonSoshi9@soshified, bhost909@soshified
Have a news item that you think Soshified should know about? Leave us a tip or e-mail us at [email protected].
Follow us on Twitter: http://twitter.com/soshified for the latest on Girls’ Generation.
They need darn 50% increase for 2013!! Of course, they would choose SNSD to endorse their product. SNSD is a freaking market monster.
AMEN! :)
Much as I hope it’ll be a limited signature series, it’ll also mean sones may have to fork out close to $1,000 for e set… :/
Does anyone know what performance this picture is from? I have never seen those outfits
It’s from kouhaku uta gassen (a new year’s show) in Japan, they performed that on 2011 Dec 31st,..
Oh i forgot, they performed Genie Jap.vers
^Thanks!
I figured it was Genie because of the pose, but yeah I didn’t remember ever watching this at all. Must have missed it at the turn of the year. Thanks
I hope Malaysia will be included in the 11 countries. I’m sooooooo gonna get that Baby G!
o.o OMG, I already got Baby G watch from my father and it’s pink… SHOULD I BUG MY FATHER TO BUY ME ANOTHER ONE WITH GG’S STYLE?! :D
I wanna have one!! *keeps eye peeled for the watch*
i want one D: i bet it’s really cute!
They visit the countries for promotions ??? pls I hope …
wow! our girls is great.. 1st is stamp then now “baby-G” watches? cant wait to having it!!!!
whoah, i remember loving baby G watches when i was a teenager
They’re endorsing everything and now what happened to be my fav accessory. I have to get this Baby G, whatever it looks like.
ah..IF they come to malaysia for a fan signing event, i’ll rush to the city which ever they may go. ah!!! but it may be too crowded that i hv no chance. girls’ generation make you feel the heat~ they made the globe craze over them! T.T
im wearing a baby-g wristwatch now. it’s in soshi’s pink colour too! im so fated with soshi. keke…
If Singapore is included in the list, I will definitly buy it. It’s been a long time since I have worn a Baby G watch.
:)
That’s Awesome news indeed :D !
11 Asian countries, huh ? Well, let’s just hope that Singapore is among that list of targeted promotional countries :).
It’ll certainly be real Cool is see Soshi Casio adverts in print and on TV here in Singapore. Better yet, have the Girls fly in for a promotional launch of their limited edition “Baby G” watch model and throw in a fan-sign session(s), like they do for every item brand that they endorse in Korea ;).
Now that will be a dream come true indeed :D !
Cheers !
Kenneth.
lol i also need a watch so i don’t have to go inside my pants pocket to fetch my phone on the job to see what time it is, since there aren’t any clocks present on the walls at work. perfect timing indeed. i know this product is going to sell more than 50% when the girls 1 year contract is up. anything Soshi touch is the Midas touch = ing gold status. i’m going to check this out after i finish writing this, hope i can afford it and hope it’s available for the North America shipping. :) Go Soshi go!!! how many endorsements so far they have in 2012?
kamsahamnida SSF for this cool news update :)
okay i just check and realize that they also make keyboards (musical instrument). golly i’m slow in technology name brands. anyway this is seriously awesome for Soshi and it’s the type of watches i like too. see if i can get me one as soon as the girls special edition are out. hope they don’t sold out too fast where i can’t get one. >.<
Oh my gosh! :D I hope it includes phil. Hope they visit the countries for promotions. Even just a few members per country. :) I’m going to save money for that watch. :)
:D SNSD fighting!
This is why i hate living in the states sometimes i miss EVERYTHING the girls promote and are on sale i cant get it:( very depressing i want some kind of accessory from my girls…
Me too u really can’t get a lot of snsd stuff u could if u go to Korean supermarkets or something
I want one! Always like this brand but too bad they won’t sell this in the States :(
Oh wow, I guess I’ll be buying a Baby-G sometime this year then. Woo!
Oh I was planning to buy a new watch seems my old watch is missing.
“There are also plans to sell a limited Girls’ Generation model before the year ends.”
So I have to wait until the end of the year to buy a watch?? OK I’ll use my alarm clock as a watch until the model released. I think my bag is big enough for the alarm clock.
yaaay! i currently own a baby g watch and use it every day :D love it!
but now that they may release the girls’ own model…..must get hands on it o_o
I want one too :) Anyone has idea about the price? ^^
CASIO Baby-G in US is $100!
Thanks for your information ^^ I think I’m gonna buy it since I live in Indonesia :)
i will definitely buy it if they sell it in Malaysia :)
me too!!! i love watches..!!
Oh wow *0* I want one!!!