Updated with information from Casio:
Casio has just released additional information on Girls’ Generation’s endorsement of Casio’s “Baby G” line of watches for young women. The members of Girls’ Generation were chosen their embodiment of the tough, cute, and cool concept of “Baby G”, a brand of watches which are meant to be shock-resistant. Girls’ Generation will advertise for the “Baby G” brand in South Korea, China, Hong Kong, Macao, Taiwan, Vietnam, Thailand, Indonesia, the Philippines, Malaysia, Singapore, and Australia.
Previous article from 7/9/12:
Electronics maker Casio has appointed Korea’s female idol group, Girls’ Generation, as the image character for the wrist watch, “Baby G”, in the Asia market for a limited time. There are also plans to sell a limited Girls’ Generation model before the year ends. By appointing Asia’s top idol group, the aim is to boost up the value of the brand.
Girls’ Generation will be the image character in eleven Asian countries, including China, Korea, Indonesia, and many others. However, this excludes Japan. The plan is to have a 50% increase in sales for 2013 compared with 2011.
The promotion plans to advertise on the website, store fronts, newspapers, and magazines. The length of contract is planned for one year, starting in mid July.
Source: SankeiBiz, Casio International
Translated by: arghninja@soshified
Edited by: MoonSoshi9@soshified, bhost909@soshified
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i really really want to have one !
I hope I could buy, !
xD
the ad is super pretty and eye-catching!
so glad sunny is placed in the middle, she looks as cute and gorgeous as always! <3
“AND AUSTRALIA”????????????????????????????????????
this just became even more relevant, i’m totally buying it when it comes out, Baby G watches were honestly all the rage when i was a teenager (still am right now, but phones kinda took over) still, i’m totally buying it, even though it normally costs between $150-250 for a baby g
In Australia you tell me? I guess I’ll find out :P
is it on ebay yet ? i’ll definitely buy 1
Oh my gosh, they’re wearing basketball jerseys! They look so cute. I should start saving money for those watches now. :D
I SEE MALAYSIA!!!!!!
I’m going to get one. I used to have many baby-G watches before since my grandpa owned a watch shop.
save money~~~~~~~~~~~~
YES, malaysia is included. It’s a coincidence I’ve been wanting a new watch and this news came up.
and since my wrist is kinda small and baby g isn’t too girly, i think it will suit me, even if it’s girly i can just go for g-shock. maybe casio can get EXO for g-shock lol
Just when Baby G is the trend, now soshi will make the trend again!!
I hope I can buy one. It’s so expensive for a student like me who can’t afford to buy one using my own allowance. I wish that I can buy one T__T
They are really targeting SNSD as their models because they are knowledgeable about our girls’ popularity not only in Asia but in the whole world as well. Good luck So Nyeo Shi Dae~
I’m totally going to buy this once this is out XDXDXD
SOSHI DAEBAK♥
Casio, yea…the selling is indeed boost up. All sone will buy one for collection. ^_^
Baby G?! YES!~ I’ll for sure buy the limited one!~
i don’t pretend to be an expert in marketing
or the utilization of a product, but i’m gonna
go ahead and guess that these watches are
going to seel better while the girls promote
them than when they don’t…especially the
special snsd edition, if they issue one…am i
right? :-)
yeah, there was an article released earlier that the company is already that snsd would increase the sales by 50%
I hope, if I am not able to buy this, that I am at least able to see the image of how it is supposed to look. Maybe I could be lucky enough to make a similar one >.<
lol i’m wearing a Casio watch right now.
Woah what performance is that picture from?
http://www.youtube.com/watch?v=vPQIEURU6aA
GG!! :)
Oh! Gee Soshi will make Baby G so HOT ^^
The girls are into everything…now Casio! (I didn’t know that Casio was still around after all these years.) :p The girls will definitively boost sales since they’re representing this brand. I’m really proud of them!!! :D
I remember my first watch was a casio. then they got out of style and it was swatch, fossil, etc. Now.. GG has made it back in style. haha. Gonna get the one taeyeon wears.
Time to get a Casio`1 Yaaaay! *flashback to 1998*
awesome! I will surely buy one <3