After previously releasing various CFs, Eider recently revealed more footage of Yoona and fellow Eider model, Lee Minho. Both videos show the two sporting various outdoor apparel of the brand for photoshoots. The first video gives a more in depth behind-the-scenes look as Yoona answers a variety of questions. She emphasized the stylish and feminine [...]

Eider recently revealed new photos and a set of CFs featuring Yoona and Lee Minho. The photos feature the two sporting various outdoor apparel from the brand in a number of different locations, including Australia, while the CFs featuring Yoona display her running across a variety of terrain wearing several different Eider outfits. Both Yoona’s [...]

Eider recently released two new CFs featuring Yoona and Lee Minho, both official endorsers for the brand. In the first CF, the two Eider models are seen in dramatic outdoor scenes while sporting Eider clothing to brave the environment. The versatility and durability of Eider apparel is shown as Yoona and Lee Minho endure everything [...]

Videos tvN Releases Behind-the-Scenes Footage of “The 3rd Hospital” The official YouTube channel for tvN released behind-the-scenes footage from “The 3rd Hospital”. In the clip, various scenes from the drama are shown as well as different parts of the filming process. Girls’ Generation – TTS Appear as Guest Judges on “Superstar K4″ Girls’ Generation – [...]

Videos “High Cut” Releases Behind-the-Scenes Footage of Girls’ Generation’s Photoshoot Behind-the-scenes footage from Girls’ Generation’s photoshoot for “High Cut” magazine was released. In the video, the girls are seen preparing for each shot while also joking around with one another. Pictures from this photoshoot can be found in Soshified’s Photos Section, and an interview with [...]

On April 19th, Eider released a new CF featuring Yoona as part of her endorsement of the popular outerwear brand. The CF is a short but fun video in which Yoona and Lee Minho can be seen jumping from a low-lying branch while wearing jackets from a new line in Eider’s Spring/Summer Collection. Eider has [...]